Privacy Policy

This Privacy Policy describes how PrimeFlow Filtration ("we," "us," or "our"), owned and operated by Tate Boyd, collects, uses, and protects the personal information you provide when visiting our website at primeflowfiltration.com or contacting us for water filtration services in the Des Moines, Iowa metro area.

By using our website or submitting your information, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of personal information:

• Contact Information: Your name, phone number, and email address when you submit a quote or consultation request.
• Service Details: Information about your water quality concerns and questions you share with us.
• SMS/Text Consent: If you opt in, we collect your phone number and consent record for the purpose of sending you appointment reminders, service updates, and follow-up communications via SMS.
• Usage Data: Basic analytics data (via Google Analytics) such as pages visited, time on site, and device type. This data is aggregated and does not identify you personally.

2. How We Use Your Information

We use the information we collect to:

• Respond to your consultation and quote requests
• Schedule and confirm service appointments
• Send appointment reminders, service follow-ups, and important account notifications via phone, email, or SMS (if you have opted in)
• Improve our website and services
• Comply with applicable laws and regulations

3. SMS / Text Messaging

If you opt in to receive SMS messages from PrimeFlow Filtration, the following terms apply:

• Program Description: PrimeFlow Filtration uses SMS to send appointment reminders, service updates, consultation follow-ups, and customer care messages.
• Message Frequency: Message frequency varies based on your service activity. You may receive up to 4 messages per month.
• Message & Data Rates: Standard message and data rates may apply depending on your mobile carrier plan.
• How to Opt Out: You may opt out of SMS messages at any time by replying STOP to any message you receive from us. After texting STOP, you will receive a single confirmation message and no further messages will be sent.
• Help: For assistance, reply HELP to any SMS or contact us at tate@primeflowfiltration.com or 515-669-0520.
• Consent is Not Required: Your consent to receive SMS messages is not required as a condition of purchasing any product or service from us.
• Opt-In Records: We retain records of your opt-in consent including the date, time, and method of consent in accordance with carrier and CTIA requirements.

4. Sharing of Information

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:

• Service Providers: Trusted vendors who assist us in operating our website and delivering services (e.g., email delivery, payment processing), who are contractually bound to keep your information confidential and are prohibited from using it for their own marketing purposes.
• Legal Requirements: If required by law, court order, or governmental authority.
• Business Transfer: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to the same privacy protections.

We do not share mobile opt-in data or consent with any third parties under any circumstances.

5. Data Security

We take reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. SMS opt-in consent records are retained for a minimum of 4 years as required by CTIA guidelines.

7. Children's Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies independently.

9. Google Analytics

We use Google Analytics to understand how visitors use our site. Google Analytics collects anonymized usage data. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

10. Your Rights

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of SMS communications at any time by replying STOP
• Withdraw consent for any data processing at any time

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.

12. Contact Us